I’ve got a Facebook page– do I really need a website?
When it comes to a website, there’s no one size fits all. In my area of expertise, I focus on businesses that have a significant part of their business happening online. Sometimes that’s the attracting, funneling and nurturing of traffic into sales leads (that’s common to almost every business); sometimes that’s eCommerce; sometimes it’s online…
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Should I add social media links to my website?
Recently, I was asked by a client if they should be connecting their social media accounts to their website. In other words, adding links in the form of icons, buttons, badges, or a “social media sharing bar”– whatever you want to call it. The answer to this is, as with many matters in life, it depends….
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