Web Design & Development for Small Businesses
Your business needs a website that loads fast, looks clean and professional, and is accessible to all. That’s the kind of site I build. I strive to deeply understand the needs of your business to deliver a tool that’s not just a flat, passive online brochure– it’s a dynamic, persuasive platform to drive your business forward to where you want to be.
Your time is too valuable to keep struggling with a website that isn’t working.
Get a website that attracts customers, improves your reputation, and grows your business online– all on a small business budget.
Get found on the web by the right customers
Your business doesn’t just need to attract traffic: you need to attract ideal, qualified leads and then nurture those leads into becoming customers. That means designing your website to meet your leads wherever they are in their buying journey and guide them from there!
Communicate your value and expertise
Standing out from a crowded market and demonstrating unique value requires more than a cookie-cutter website. A custom, purpose-built site will allow you to sell your products and services from a position of authority and trust.
Scale your business while saving you time
If you feel like your website is ok, but you’re spending more time than you want on marketing or administrative tasks, you should know that your website can do more and save you time! Your website can be your marketing MVP 24/7/365.
How to get started
If you’re wondering where to begin, you’re not alone. The first step is often put off because it’s hard to step into the unknown. So here’s what it will actually look like after you fill out your quote request form.
On the phone or in a videoconference, we discuss the needs, challenges, and goals of your business and how your new or redesigned website can help.
Scope of Work & Agreement
After the call, I write up a detailed scope of agreement to be sure that we are on the same page about what the project looks like, how long it will take, and a firm quote on how much it will cost. If it looks good to you, we’ll both sign and after the deposit is paid, your project can get started.
If you need to get found on the web, quality content is critical. If the project scope includes content gathering & editing, you’ll be able to easily provide the content by answering questions about your business, and using fill-in-the-blanks style forms and other helpful methods for getting all the content we need.
Look & feel development
I create a style guide, which represents the visual aspects of your website and ensures that your branding is consistent throughout your marketing– both online and offline. Rather than mock up every page, it conveys the look and feel by nailing down your fonts, branded colors, style of photography or illustration, and use of whitespace.
Building the website
I will develop the site and populate all content. After it’s ready, I’ll present it to you and get specific feedback and notes through a guided review process.
Once you sign off on the final product, it’s time to launch! I will install your website on the host of your choice and your site is ready to go live. I’ll hand off all the info you need to take ownership of the site (even if you engage my services for ongoing care of the site).
Just like your business will continue to grow, adapt and change, your site can grow and change with it. Just like other software, your website also needs upkeep to stay secure and functional. I offer a 3 month free trial of my website care plan with any new website build.
Frequently Asked Questions
How much do you charge for websites?
Even though cost isn’t the only factor you’ll consider, I know that getting a good value is vital for small business owners. So you should know that your website’s cost will depend on things like
- how many different pages or types of pages need to be developed
- whether you want to sell goods or services right from your site
- what custom functionality is involved
- how much content needs to be created or perfected for the web.
You can get a good ballpark idea of how much your site will cost when you use the instant quote form.
How long will it take to build my website?
Typically, websites take between 6-10 weeks. How long your website will take to develop depends on factors like how many different pages or types of pages need to be developed, how much custom functionality needs to be developed, and on the readiness of your text and image content.
Why does it take so long to build a website?
There’s a ton of advertising dollars being spent to convince business owners that building their website will be a) very easy and b) very fast. And for some business owners this can be true – depending on what your priorities are.
For instance, if you don’t need
- To be found by new customers online
- To educate and inform your customers about what you offer
- To nurture your audience of leads with automated marketing processes while you focus on doing what you love
- To position your business as a leader and an authority in your niche so you can charge premium prices
… then you can probably knock together a website pretty quick and dirty. This is true for businesses like restaurants and bars, for instance. If you don’t prioritize any of the above goals, I’m probably not a good fit to build your website.
But if you’re looking for a way to be found on the web and grow your business in a sustainable way– while preserving your lifestyle and sanity! – then please get in touch.